Lea-Ann O’Hare Germinder, APR, Fellow PRSA is Founder & President of Germinder + Associates, Inc. She has counseled dozens of companies and executives and launched products and programs in several niche sectors.
She is a veteran communicator and a longtime leader in the public relations profession. She has decades of experience working in issues management, educating the public, launching products and working with key executives. She not only build brands but expands categories, an example being the PRSA Silver Anvil Award winning, “Pets Need Dental Care, Too!” campaign which built the oral care category for pets.
Germinder is an early adopter of digital communications, beginning this work in 1995. As Founder and Publisher of Goodnewsforpets.com since 2000, she has managed editorial and technical teams but also conducted dozens of personal interviews of celebrities and industry leaders.
She has authored articles, and delivered seminars, speeches and conducted media appearances and briefings on communications, veterinary and pet-related issues to a wide variety of audiences at domestic and international venues including the Veterinary Medicines Summit in Nice, France and publications in Prague, Czechia.
Her presentations on digital media have been to audiences as varied as international graduate students at New York City’s Baruch College Master’s Program on Luxury Brands to veterinarians and their practice managers on “What’s Your Story Now?” an overview of the blending of traditional and digital media convergence at the NY Vet conference at New York City’s Jacob Javits Center.
Germinder is an Accredited Fellow of the Public Relations Society of America (PRSA) and has served as a Director on the PRSA National Board and a Trustee for the PRSA Foundation. She has served as the PRSA Midwest District Chair and Tri-State District Chair and as President of the New York City and Kansas City PRSA chapters. She has also served as a judge for numerous national awards programs including the PRSA Silver Anvils, IPRA and the PRSA-NY’s 15 Under 35 Program.
Germinder’s work has been recognized by the PRSA Silver Anvil Award of Excellence, the American Animal Hospital Association Gold Key Award, the IABC Bronze Quill, the VMX Vetty Bronze Award and dozens of local communications awards. She has received the PRSA-NY Makovsky Excellence in Mentoring Award and the CWA Michael Brim Distinquished Service Award.
She has also won other numerous small business and women’s leadership awards including the Women Who Mean Business Award from the Kansas City Business Journal and Kauffman Foundation, the national Enterprising Women Honoree Award from Enterprising Women Magazine, 25 Under 25 from Kansas City Small Business Monthly and was featured in Women in the Pet Industry Network magazine.
She graduated from the University of Dayton with a Bachelor’s Degree in Communication Arts, Minor in Marketing.